Channel 4 announces Glasgow office in relocation plans
The city faced fierce competition in bid to host a 'creative hub' for the broadcaster.
Channel 4 has announced they are opening a "creative hub" in Glasgow as part of their national relocation plans.
The creative hub will have a focus on programme commissioning, but will "welcome a broader talent base later on".
Also announced on Wednesday was the broadcaster's plan to move their national headquarters from London to Leeds, whilst a second creative hub has been announced for Bristol.
Channel 4 revealed its intention to move staff out of London to three new bases after the UK Government said the broadcaster will remain publicly owned, but faced being relocated.
The channel warned at the time that forcing it to move outside of London "would be highly damaging".
It has since said that 300 Channel 4 jobs, including key creative decision-makers with significant spending power, will be based in hubs outside of the capital in the biggest change to its structure in its 35-year history.
The Horseferry Road office in London will remain open.
The pitch process was launched in April and more than 30 submissions were entered, from which Glasgow was shortlisted.
The second stage process involved Channel 4 visiting each of the 13 shortlisted cities and regions for a presentation and discussion.
A spokesperson for Channel 4 said: "Glasgow has an incredibly well-established and vibrant independent production sector with strengths across a number of different programme genres.
"Establishing a new Creative Hub in the city will bring Channel 4 commissioners even closer to key production partners in the Glasgow and help develop the production and creative sector across Scotland.
"There is also the opportunity to exploit the strong connection with Belfast and develop deeper links with the production sector in Northern Ireland.
"Locating a Creative Hub in Glasgow also enables Channel 4 to harness the city's rich cultural diversity, to further improve on-screen representation, and to work with the sector and the region's educational establishments to grow the pipeline of new talent into the production and broadcast industries."
Channel 4 Chief Executive Alex Mahon said: "Glasgow has a well-established production sector across multiple genres, and locating a Creative Hub in the city will give Channel 4 the opportunity to tap into the rich cultural diversity of Scotland."